Gartner: Expand Reach and Increase Engagement With Consumer Messaging

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Gartner's report "Top Use Cases and Benefits of Consumer Messaging Apps for CRM" provides telling insights into why it's important for businesses to adopt messaging.  


Why Messaging?

  • More cost-effective and convenient option than phone or email
  • Customers can start and end their entire inquiry within messaging
  • Messaging expands brand reach and increases customer engagement
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Gartner Report
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